RBC is the TV channel for businessmen, which are dealing with businesses of different scales. «Money everywhere» - this is a basic concept of promotion style, where we animated graphic designs on the bills and imagined which kind of things they could be similar to. For example, 100 euro bill - is agrobusiness, where we show how the work eventually converting into money. In our concept, the currency is an art object and the basis of all promotion style and interprogramm elements of RBC channel. In some ID we are fantasizing about the economy of the future, when Russia will be able to extract resources on Mars. It should be noted our expressive presenters who are the face of our channel.
All the appearance was done «in house» design studio of RBC channel, for which we giving many thanks to all of them.

RBCDESIGN

Art director: Anton Ulishchenko

Design: Nikolay Smirnov, Vitaliy Vavilov, Ruslana Mirzalieva, Denis Diakonov, Anton Kochubeev.

Sound design: Eugene Ginchev.